Showing posts with label Internet. Show all posts
Showing posts with label Internet. Show all posts

Friday, 18 July 2014

Getting listed in search engines can be a lot of work. “Free” submission tools are worth about what you pay for them and, worse, can be detrimental to your efforts. Yet you don’t have the time to do it yourself by hand. What do you do? You hire a professional.

A professional search engine marketer, submission service, and ranking specialist is a great tool for any site owner who wants to get listed, listed high on the results, and see a return on their investment. Sadly, there are a lot of scam artists and beginners out there passing themselves off as
“professionals” in this field. How do you find a good one?

First and Foremost, look for informative content and straight-forward pricing on the professional’s website. A well-made, professional website with informative content and easy-to-understand pricing structures is the mark of a truly professional submitter. 

Avoid submission sites that give too good to be true claims and too-low-to-believe pricing. Any
service that makes claims that they can put you at the top of all engines or “guarantees” the #1 spot
anywhere is lying. However, a guarantee of “top ranking” (usually defined as being in the first
twenty in a keyword response) is realistic and believable. 

Be careful of sites that use the term search engine and “pay per click” in the same context. These
are submitters who will promote your site through Pay Per Click engines and not through actual
search engines or directories.

Watch for submitters who have time-based plans and contracts. These are the true professionals
that know what it really takes to get you listed for the long-term. Search engine marketing is a
continual process. If you do it once and forget about it, it will soon forget about you too and you’ll
see your visitors and sales drop as time goes on. A great marketer will ask for a contract to review
your site weekly, monthly, or quarterly for ranking statistics and offer extensions of contract when
your results begin to fall.

Who would I recommend for your search engine marketing needs? The two marketing
companies listed  are good search engine marketers like 4yourprice I have used in the past or recommended to clients. They are tried, true, and good at what they do. Their prices range according to the services offered. Find the one that fits your needs and try them out!

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Wednesday, 16 July 2014

After creating compelling copy, titles, descriptions and link strategies, it’s time to list your blog in one or more directories.

There are ample ways to building connections, such as link baiting or blogroll-link swapping, but few are as easy to implement and cost effective as submitting to blog directories. Furthermore ,good link juice makes for a growing blog.

Here are 23 directories you need to know about:

1. Best of the Web Blog Search remains a powerful tool for sharing your blog, especially since this director’s very selective, listing only mature and valuable blogs. A link from here is majestic.

2. Bloggeries is one of the most respected blog directories. The layout is clear and concise, and readers are able to find what they are looking for in a snap.

3. EatonWeb Blog Directory is a powerful list. The fee, currently $34.99, pays for a review of your blog.

4. OnToplist.com is a free, manually-edited directory that reads the RSS feed of your blog. You can also use the site’s social features, article directory, and other great tools to build your blog.

5. Blogged.com is an interesting mix of a directory and a Google News type site that is fed by the blogs listed with Blogged. And it’s free to list your blog.


6. While the design and infrastructure have changed somewhat over the years, Blog Search Engine remains one of the most selective blog directories on the web. Membership has its privileges.

7. Blog Catalog features a vast number of categories, from “academic” to “writing”, while offering the ability to search by country, language or user. It has a no-frills design, but offers convenient access through a simple blog registration.

8. Globe of Blogs has too many features to list. Only non-commercial blogs are accepted. The site may be busy, but I like being able to narrow my search by title, author or subject.

9. The ultimate directory of British blogs isn’t focused on location, but on the culture. It is asked that bloggers be genuinely “Britished.”

10. Blog Universe has a layout that’s easy to navigate and, although the content is limited, it’s an all-around good directory worthy of submission.

11. Bigger Blogs is intertwined with a business directory and an article directory, giving you access to several powerful tools in one location.

12. Bloggernity is a crisp, clean and easily navigated site. It’s low ad-to-content ratio has helped solidify its reputation as a quality directory.

13. Bloggapedia has an interesting and eye-catching homepage. Readers are easily connected to top blogs and new posts. Innovative categories, a colorful design and its blogger tool kit make this directory a hit.

14. Spillbean is a well-designed directory with categories such as “health,” “society,” “Internet,” and “personal.”

15. Blogging Fusion boasts over 60 categories, including family-focused blogs. Blogging Fusion has an good number of listings, and it also has visitor stats.

16. Blogflux is organized and clear with a strong social element.

17. The blogs at the top of Bloglisting are fun, colorful and catch the attention of the reader. Bloglisting displays the page-ranking blogs, which is a helpful tool when determining with whom you want to exchange links.

18. Blogio stores plenty of quality blogs, and it sports solid on-site search.

19. Blog Digger is a strong search tool, especially for local blog listings.

20. Blog Pulse features a powerful community element, on-site analytics, and a clean design. The “submit” page is a bit tricky to find, so here’s the quick link.

21. Technorati’s blog directory is well-respected and spans more than 30 categories.

22.4yourprice Blog Directory is a Blog for local blog listing.


The above listings are a glimpse inside the large and vast world of blog directories and the valuable inbound links that your can build for your blog and grow your business.

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Saturday, 12 July 2014

Online portfolios can work for you in two ways. One, they can help convince a potential client that they want to work with you. And, two, they can help you get discovered on sites dedicated to bringing together portfolios of specific types of professionals.

 Personally, I’ve received many job opportunities thanks to my online portfolios, which include:
  •  a dedicated business portfolio website 
  • a one-page portfolio on my blog
  •  portfolio links on my social profiles
  •  portfolios on networks for freelance writers and journalists
I will share examples of all of these throughout this post. Essentially, you can never have too many portfolios. Even if you only get one lead from one of your portfolios, it will return your investment.

In this guide, we’ll show you how you can create a great online portfolio on your website, blog, social media networks, and specific professional networks.

Portfolio 1:Create a portfolio on a dedicated business website 

http://www.4yourprice.comYour primary portfolio should be on a dedicated website for your business. This is a website whose goal is to capture leads to your business.

Thankfully, you don’t have to be a web designer to create a great business website complete with a portfolio. There are lots of platforms you can use such as a WordPress website using a portfolio theme. If you run a search on Google for WordPress portfolio themes, you’ll find lists that show you every type imaginable, premium themes, and marketplaces that give you many more portfolio options.


Portfolio 2: Create a portfolio on a blog

What if you have a blog that is separate from your business website, or you don’t have a business website at all? You can still create a portfolio. In this case, maybe it would just be a page that showcases your work and lets your blog readers know you offer services related to the content you create. I get quite a few leads from my blog’s portfolio page, which is a simple list of the latest blog posts I’ve written.

At the end of this list of posts, I include a contact form that potential clients can use to ask about having similar content written for their websites.

This kind of portfolio page is perfect for people who are primarily known for their blogs and want to expand into offering services, but don’t have a business just yet. It can also help them generate business from their blog, without having to lose the identity of the blog itself by turning it into a business-oriented website.

Portfolio 3: Create a portfolio on social media networks 

Social media networks like Facebook, LinkedIn,4yourprice.com and Pinterest allow you to create portfolios in a variety of ways. On Facebook, you can create a custom tab for your Facebook page that is a dedicated portfolio, much like Social Identities has done with their social design portfolio.

Portfolio 4: Create a video portfolio

If your business creates video, helps people create video, or has work that can be showcased through video, then you definitely want to create a portfolio on sites like YouTube and Vimeo. GoAnimate, a service that helps you easily create animated videos, has sections of featured videos and tutorials, all demonstrating the power of their tool.

Portfolio 5: Create a portfolio on a professional network 

Last, but not least, there are lots of professional networks that help connect freelancers, consultants, and businesses with their ideal customers. There are lots of them out there, so your first job will be to make sure the network is right for your business. Here are some things to use as qualifiers before adding your portfolio to the mix.
  • Pricing: while most networks are free to those offering services (and then charge the people who want to hire), there are some networks that will charge you certain fees to join or to get you leads. If possible, aim for networks that allow you to link to your website, or have a free-to-use contact form.
  •  Listed Rates: if a network lists rates, and yours are considerably higher than other businesses on the site, then you might want to skip it. If everyone else only charges $50 on a logo design, and you charge $500, you’re probably not going to get a lot of business.
  •  Quality: do the other portfolios on a site stack up to yours in a quality test? If a network is well known for not having great work, you don’t want your name to be listed there
  • Popularity: if a network allows companies to leave ratings, testimonials, etc. on those they have hired, look to see how many people actually have feedback on their portfolios. If there are a ton of portfolios, but no feedback, the network may be attracting more portfolio submissions than people who are looking to hire. That’s not so bad for a free site, but it’s not great if you’re paying for your portfolio listing. With those things in mind, here are some networks you can create a portfolio on to reach a new audience.

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